Photo: Dior Hommes Hold on tight, spider monkeys: Edward Cullen just got a high fashion endorsement of epic proportions. Robert Pattinson is the new face of Dior Homme, and we’ve got our first official look at the campaign.
Dior announced the new campaign on Twitter: “Today we are excited to announce that he will join the privileged circle of Dior faces.”
Shot by Nan Goldin, the brooding campaign features the actor as the face of Dior’s Men’s fragrances, exclusively for Europe. But thanks to the Internet, we’re sure we’ll catch more from this campaign as soon as it makes a splash across the pond
And his wise decisions has just got Robert Pattionson a contract from Dior. The French fashion brand Dior signed Robert Pattinso as the face of Dior Homme fragrances. Becoming the face of Dior is a big achievement for a young celebrity like Rob. Especially when he has illustrious predecessors like Natalie Portman and Charlize Theron.
Dior perfumes have declared that Robert Pattinson will be the new face of Dior Homme with immediate effect. They also stated that Rob was chosen on the merit of the meaty film roles he is doing lately. Dior was in fact delighted to associate its brand with a rising young talent like Robert Pattinson. Dior was particularly impressed by Robert Pattinson playing the role of Bel-Ami which is a legendary character created by Guy de Maupassant.
Apart from the brand value of Dior, Robert Pattinson will also be receiving a generous amount of cash for becoming the face of Dior perfumes. It is estimated that he will receive around $8million for this new campaign with Dior. That is an insane amount of money to make so early in life.
A black and white picture of Robert Pattinson for the Dior campaign has already been released. This picture shows Robert Pattinson sporting a rough and tousled look. He has a 2 day stubble on his face and his hair is cut short. He is wearing a closed neck jumper that has a dark colour.
Dior has also made another new recruitment recently. The latest celebrity to jump up to Dior's bandwagon is Diane Kruger. She was signed up as the brand ambassador of Dior accessories and is all set to release their latest collection of bags.
Rob on TV!
Status: In Theaters
Character: Eric Maddox
Character: Col. T.E. Lawrence